Navtej Kohli

If you wish to commence a major SEO effort, a PPC campaign is your sure shot ticket to success. Navtej Kohli gives some simple yet effective PPC campaign testing tips.

A good PPC campaign is one that not only fetches traffic, but converts shoots to flowers i.e. converts visitors to buyers.

If it doesn’t, you’re in a fix bro!

Use a PPC campaign to test your website on keywords you desire to do optimize in your SEO campaign. This will help you save loads of time and money.

Once you’ve opened your PPC account, do some brainstorming on how to test your keywords. Here are a few tips:

• Don’t pick the ‘broad match’ option.
• Instead use ‘exact phrase’: use [] to designate it.
• Third - test, test and only test can save you!

Super-Earth planets discovered beyond solar system, Navtej Kohli Blog gives a broad insight into the matter.

Scientists claim to have discovered a triple system of ’super-Earths’ around a distant star.

Super-Earths have a mass between two and ten times the Earth’s mass that is less massive than that of Uranus and Neptune.

European astronomers discovered the system of super-Earths around a star named HD 40307 that lies 42 light-years away towards the southern Doradus and Pictor constellations. They also discovered 45 further potential planets with a mass below 30 Earth masses and an orbit shorter than 50 days.

The scientists made the super-Earth and candidate planet discoveries using the HARPS instrument at the ESO.

“Clearly these planets are only the tip of the iceberg,” Mr. Mayor commented.

“The analysis of all the stars studied with HARPS shows that about one third of all solar-like stars have either super-Earth or Neptune-like planets with orbital periods shorter than 50 days.”

Researcher Stephane Udry added: “It is most probable that there are many other planets present: not only super-Earth and Neptune-like planets with longer periods, but also Earth-like planets that we cannot detect yet.

“Add to it the Jupiter-like planets already known, and you may well arrive at the conclusion that planets are ubiquitous.”

Navtej Kohli found this informational piece of news on internet. A study suggests that excessive alcohol consumption causes damage to the pancreas. If you want to know more, read on:

Canadian scientists have made a significant progress in understanding how excessive alcohol consumption causes damage to the pancreas.

The research conducted by experts from the University of Toronto and University Health Network involved experiments on mice.

Lead researcher Herbert Gaisano says that several studies have shown previously that rodents fed on alcohol-rich diet, and then exposed to a drug called carbachol, develop an inflammation of the pancreas (pancreatitis), which resembles the pancreatitis seen in individuals who consume an excessive amount of alcohol.

He also says that it has been suggested previously that the rodents develop pancreatitis because the alcohol and carbachol exposure cause cells in the pancreas to release vesicles containing degradative proteins known as enzymes at inappropriate places.

In the latest study, he adds, a protein called VAMP8 was found to have an important role in coordinating the inappropriate release of enzyme-containing vesicles in mice exposed to alcohol and carbachol.

According to Gaisano, mice lacking VAMP8 showed reduced pancreatitis after exposure to alcohol and carbachol, during the study.

Hey! I’m Navtej Kohli

When I was a child, I wondered why stoplights are Red, yellow, green. To me, it made no sense! I used to make paper traffic lights and adorn it with every color except for the above three. My inquisitive mind always questioned the relevance of these colors in the stoplight. My father gave me n number of arguments, but to no avail. It was hard to convince me, until i found this:

Stoplights are red, yellow, and green, because traffic officials, early on copied the code system railroad engineers devised for track systems controlling the trains.

The goal of the railroad engineers in crafting this code was to prevent often fatal train collisions, by giving the trains advance warning. Therefore they did not take their task lightly in selecting the symbolic colors for the signals.

Red, the color of blood, proved a logical choice for the stop signal, as for thousands of years, this color forbade danger. The color alone, railroad engineers reasoned, should give people cause to pause, to abide by the signal, and to stop or suffer the consequences of death and destruction.

Engineers used the trial and error method in selecting the other colors. The first trial in the 1830s, that of choosing green for the caution signal, and clear for the go signal, failed miserably. Clear as a choice for the go signal, varied slightly from the light cast from typical street lamps, or from the glare of the sunlight, and, thus could quite easily be mistaken for the go signal…after the fact.

This failure prompted the railroad engineers to alter their color selections to red for stop, green for go, and yellow for caution. Traffic engineers, either lacking in ingenuity or a work ethic, scurried off with this system of color coding, and instituted the very first electric stoplight in Cleveland, Ohio in 1914. The first signal did not include the color yellow for caution, but that was later added within a few years. Railroad engineers, not traffic engineers, should be credited for the lives saved in the interim, by their system of coding warning signals red, yellow, and green.

For more such cool stuff, keep posted on Navtej Kohli Blog

Navtej Kohli’s Latest News

South Korea plans to lower corporate rate in a bid to stimulate economic growth, the country’s Ministry of Strategy and Finance said Tuesday.

The ministry announced that it will cut the maximum corporate tax rate from 25 percent to 22 percent this year, while the minimum tax rate will be lowered from 13 percent to 10 percent.

According to the ministry, the move is a part of the effort by the South Korean government to create business friendly environment, and is in line with the global trend of advanced countries.

The tax-cut plan is two years ahead of the initial schedule, the ministry added.