Navtej Kohli

Yesterday, I was explaining my new content writer Shaila about the writing style that we ( I mean most of the online community) prefer to get the key information online. I’m sharing my thoughts here so as in turn I can get a few more insights on the style of writing on the web.

How Web Writing is Unique and how can we modify our writing style that suits to web audiences?

Skim-and-Scan Style of Web Readers: Web readers are hungry for instant gratification.
They search for most appealing segments of each page instead of spending time on a single page.

Reading Online is Difficult: Reading speeds are 25% slower on a monitor than on a paper.

1. Text is not easy to read On-Screen : reading on-screen is tiring on the eyes.

2. Monitor Screen Settings/ Quality vary, for example - Monitor displaying graphics at 640 x 480 pixels, 800 x 600 and 1024 x 768 pixels.

Monitor Screens are typically in Landscape orientation, however traditional documents are in portrait orientation.

Web is Three-Dimensional: In the online world there is no beginning, middle or end.

• Content gathering

(CONTENT = RELEVANT TEXT + IMAGERY)

Process: Content gathering –> Compilation –> Analysis – >Development –> Authentication -> Implementation

Plan Navigation First

• Think about who your readers are and what path they will follow to get the key information

• It will help you decide how much information you will actually write and how much readers will access via links to other pages/sites.

Modify your Message Style and Format

Once a Navigational Structure is established, start with composing the gathered content in a style and format suitable for web.

Style
• Be very concise: aim to reduce text by at least 50%
• Use plain English.
• Frontload headlines, paragraphs, links and lists.
• Use short sentences
• Use short paragraphs
• Use “you” and “we” whenever appropriate.

Adopt Inverted Pyramid Style
• Start every page with a unique, precise, explanatory headline.
• Follow with summary, description or key message of the page.
• Use frequent subheadings; write them like headlines.
• Limit page size to the equivalent of 5 A4 pages.
• On long pages, list subheadings at the top and bookmark them.
• On long pages, provide frequent links to the top.
• Restrict every page to a single topic and purpose.

Break Information into theme-related small Chunks

Break Information into independent chunks and connect them with hyperlinks.

USE Lists
Useful Device for presenting key points on a web page

They
• Slow down roving eyes
• Simplify Complex Subjects
• Highlight the Main Point
• Breakup the page Visually
• List items in the logical order for user.
• Limit number of items on a list to 7-10 maximum.
• Subdivide long lists into short lists of related items.
• Provide descriptive headings.

Use Links

Links can be words, graphics, phrases or even complete sentences like Navtej Kohli and Navtej Kohli

They
Help readers easily navigate the web document.
• Make link-text self-explanatory, so people know exactly what they will find when they click.
• Provide Context for the links
• If a link is to a page on another web site, say so.
• If a link opens a different type of file, state the type and size (e.g. PDF, 54 mb,).
• Place the links strategically

Images
• Restrict image size.
• Provide alt-text for all images.
• Provide a long description for all complex images (e.g. charts and graphs).

Navtej Kohli

Navtej Kohli

I’m delighted with a review I just received from a business associate! It’s always fantastic when people review you, your expertise or your services “just because” they’ve had a good experience in dealing with you, rather than because they feel they have to.

The author of “My Put Is” writes about me and some of my online ventures, stating that some of my success is not only due to savvy business practices, but due to an inherent understanding of the sectors in which I deal. She believes that I “get” my target audience and understand both their nuances and what they want out of their online experiences. It is truly an honor to receive such a shining review in regards to a section of my business life that doesn’t usually attract much attention. The work of my charitable foundation is far more “interesting” and press-worthy than are the other online properties that I maintain, so I thank this associate for her kind words!

Hope everyone is having a good week, even though it’s only Monday!

As is the case when anything gets to be successful, the social networking market is saturated to the point that it’s almost nauseating to come across new social networking websites. Sites like Arsebook make fun of the overwhelming saturation of the market, but this doesn’t stop new startups from thinking that they can come in and take over.

From its outset, Facebook did the social networking thing better than anyone else. Its strengths have been touted over and over again, so I won’t go over them again here; however, the thing that amazes me is that other companies think they can lure some of Facebook’s 30 million dedicated users away from the service.

Google has Orkut, and Yahoo! has Y! 360. You’d think that the web’s leading search engines could either come up with some serious competition to Facebook, but it appears that they cannot.

As most of my friends are aware, I have accounts at most of the popular social networking services and consider myself somewhat versed in their nuances. I do not understand why Myspace has not collapsed yet due to its awful interface, horrible coding, frequent error messages and overwhelming spam, and I believe that if they young U.S. market discover Bebo in the way that their Kiwi, Aussie and British peers have, Myspace will stop luring 13-18 year olds to their service.

Hi5 is another social networking site that tries to keep up with Facebook and Bebo but fails. Its interface and features are uninspired and unoriginal, and it takes part in the horrible practice of letting users see who recently visited their profiles. This immediately turns users off the idea of surfing through others’ profiles in search of their friends, as no one wants to come across as a stalker who’s been visiting others’ online properties. Services such as MyBlogLog let users “hide” from a site they visit; Hi5 has no such feature. StumbleUpon also lets you choose whether or not your profile visits are public; the default setting is that you surf anonymously.

Trends that become hugely popular always come with people and companies who think that they can do a good thing better. They usually cannot. If you’re thinking about starting a social networking service, please reconsider. It’s unlikely that you’ll come up with something truly innovative (but if you have, go right ahead!). I’m currently quite enamored with Facebook, so have a look at Navtej Kohli Facebook Profile!

Over at my other blog, Nav Tej Kohli, I’ve put up a post about my name and the social implications and trends surrounding names in general. We’re tied to our names in so many ways and our names tend to give a lot away about us without us having to do anything at all.

Although we may try not to judge people before we meet them, or within a short period of meeting them, their names set a precedent for what we expect even before we’ve laid eyes on them. My post covers some of the oddities and social rules surrounding names and naming.

~ Navtej Kohli

By Navtej Kohli

PLEASE NOTE: I realize that American Citizens do not need Green Cards. This review is purely hypothetical. Please read all the text before you make comments, as many of your complaints are addressed therein.- Kohli Navtej.

A friend of mine recently went through the process to become a U.S. Permanent Resident, meaning that he got a “Green Card.” The process of obtaining such a thing is very complicated. So complicated, in fact, that almost 17% of the United States’ population would either not qualify to be permanent residents of their own country, or would find significant road-blocks on their way to residency.

Why, you ask, does it matter if you are gay? The answer is this: One of the only ways to get permanent residency in the US is by marrying an American citizen. Employment-based residency applications usually require the immigrant to be a “person of extraordinary ability”. The likelihood of obtaining a Green Card without “extraordinary” or “exceptional” abilities is very low.

Marriage is the most simple way to get an immigrant visa. As gay marriage is not recognized in the United States, a gay U.S. Citizen cannot act as the sponsor of his or her foreign partner.

Just to clarify, most people enter the United States on “non-immigrant visas”, meaning that their stay in the country has a time limit. If I, Navtej Kohli, came to the U.S. to take a vacation, I’d need a visitor’s visa, which is also (obviously) of the non-immigrant type. Students who come on F-1 student visas, for example, usually have a visa that lasts for four years. Unless the person extends their visa or obtains a new one, they must leave the U.S. after their visa expires.

Here’s a link to the http://www.uscis.gov/files/form/I-693.pdf medical examination report that doctors fill out. You’ll see the ailments they test for on Page 3.

Nav tej Kohli is standing on a cliff in Leichtenstein, braced against the cold as his trenchcoat whips in the wind. He is a long way, both distance and climate-wise, from his homeland of India, and even further away from his adoptive home of UK. But he is here with two missions in mind: to find grade G9 oil, and to find ways to use some of his profits from his eventual excavations to help the impoverished children of the surrounding towns.

“I believe in turning around and helping the people coming up behind you in life, because growing up in India, I was able to see so many different levels of the social caste system and I was fortunate to have people who believed in me and wanted better for me in life,” recalls Kohli. “It’s just good business too, because I believe that if you do good with the money you make in life, then the world will find a way to help you make more of it.”

All a person has to do to know that the world’s having problems with energy prices is look at their home heating bill or read the signs at gas stations. Prices are going haywire and Middle East tensions are only making things worse.

Many people might consider that situation and feel it’s hopeless. But Mr. Kohli is not one of those people. That’s because throughout his entire life, he’s been a man who finds solutions where others see problems. And these days, he’s diving in to help find new sources of oil for everyone’s benefit.

A native of New Delhi, India, Nav tej Kohli has a proven track record of success on two continents. He has invested not only in businesses that could turn him a profit, but donated hundreds of thousands of dollars through his foundation to help improve the lives of neighbourhood communities.

But it’s his newest venture – an oil exploration firm called Granox, Ltd. – that has provided him with his greatest excitement. Drawing on the help of experts in the oil industry, he is actively seeking to develop oil fields throughout Eastern Europe and Russia that can provide plenty of fuel for the future.

“Life is all about figuring out which choices can produce the best results not only for yourself, but for the world around you,” says the philosophical Kohli. “It’s great to make profits in the present, but helping kids is an investment in the future. And keeping the planet up and running is the most important thing of all.”

When Navtej Kohli heard about the plight of poor farm children in Costa Rica, he felt compelled to do something about it. After all, as a boy growing up in New Delhi, India, he’d seen plenty of hardship himself. And as an adult, Costa Rica had become a splendid new place for him to live.

Kohli had learned that with perseverance and opportunity, any rough circumstance in life could be overcome. And he has spent his adult life spreading that example to others.

As the founder of the Navtej Kohli Foundation, he has spent the past four years providing educational and other aid to needy children. In fact, he has watched the foundation’s outreach programs grow from helping a dozen Costa Rican youth at first, to 72 and now more than 125 students. With well over $150,000 of his own funds already invested in providing everything from school supplies to soccer fields, he is reaching back to help those less fortunate than himself.

“Having come from India to create my own life across the planet, I know that there’s a world of opportunity out there for children, if people will only take the time to help them,” says Kohli. “When a child’s life is made better, their whole life will go better, and they will pay it forward someday as well.”

The Nav tej Kohli Foundation is just getting started as well, as its founder vows to spread goodwill to kids around the planet. With more people like him, the planet will be an ever greater place to be.

Navtej Kohli is driven by a passion to do more and positively impact an ever-growing number of youths. Expanding into the oil industry is just one entrepreneurial way to make a tremendous leap forward, even as he is trying to spread the word of his endeavors to attract outside donors as well..

Sanjay Reddy and Konstantin Menshov’s have always loved working with maps. Lately he’s been using them for an entirely new and exciting purpose: to help a new oil-drilling venture called Granox, Ltd. figure out the best places to find rich fields to explore.

As a cartographer in the Ukraine, both of them are long been familiar with the rich culture of the people and terrain around him. But now that Granox founder Navtej Kohli found out about his skills and asked him to pinpoint the most valuable lands in the region, he has a newfound sense of purpose and enjoys the respect that his family and neighbors are giving him. For once Kohli uses his information and teams up with his engineers, many jobs and plenty of revenue for Konstantin’s village will follow.

“It’s exciting to know that my abilities could result in helping hundreds of people here,” says Sanjay and Konstantin’s, whose big smile is a reflection of his deep pride and satisfaction. “I want to make the world a better place, and I can both do it on a small scale in my village and then on a bigger scale when that oil can be used to help people the world over.”

Creating those kinds of opportunities is what Granox Ltd. and its founder Navtej Kohli are all about. Whether helping people in Kohli’s homeland of India, his adoptive home in UK or halfway across the planet in Siberia, he knows that laying the groundwork today will pay big dividends tomorrow.

Most people spend their entire lives living inside a box created by societal conventions. Navtej Kohli is not one of those people.

Growing up in New Delhi, India, amid the sweeping cultural changes of the 1960s and 70s, he always envisioned a better life for himself and those around him. He knew that with hard work and a firm belief in himself, he could rise above the poverty that much of his nation experiences and make a true success story that could inspire others.

Now he’s achieved that dream, as the founder of the Grafix Softech interactive software firm, the oil exploration corporation Granox, Ltd., and the charitable Navtej Kohli Foundation. Living amid the lush surroundings of Costa Rica, Kohli might have broken out of the poverty of his past, but he’s never forgotten his humble beginnings and always looks to give a hand up to those who are willing to improve themselves as well.

“I think it’s important to show people that there is a better way to live their lives, and that giving them economic opportunities through jobs and better schooling is key to achieving solid goals,” says Kohli. “If each person who has the opportunity to help others would care enough to do so, the world would be a lot better place to live in.”

Blazing a path for others to follow to success, Navtej Kohli is truly one of a kind. Explore his endeavors and you’ll find inspiration to do the same.